A LEGACY ROOTED IN BLUE MOUNTAIN.
The story of the home farm is inseparable from the history of the Weider family,
whose vision and determination transformed blue mountain into one of
Ontario’s most iconic destinations.
The Weider Family and the Home Farm
The story of the Home Farm is inseparable from the vision of Jozo Weider, whose determination helped shape Blue Mountain into one of Ontario’s most iconic destinations. Born in Žilina, Czechoslovakia in 1909, Jozo emigrated to Canada in 1939 with his wife Helena and son George. After working as a ski instructor in Quebec, he partnered with Peter Campbell to establish Blue Mountain Resorts Ltd., purchasing local slopes and beginning development in 1941.
The Weiders settled on a one-hundred-acre property known as the Home Farm, which became both their family home and a vital support for the growing resort. They farmed the land, operated a sawmill, supplied produce and ice to nearby cottages, and even hosted guests. In 1953, Jozo founded Blue Mountain Pottery in the farm’s barn, using local clay to create pieces that helped fund the resort’s expansion.
Jozo and Helena raised their four children at the Home Farm, where family life and the ski hill were deeply intertwined. After Jozo’s passing in 1971, the Weider family continued to carry forward his legacy and vision for Blue Mountain.
MACPHERSON HONOURS THE WEIDER STORY
With MacPherson’s acquisition of the Home Farm and with its rebranding as Altitüde, the next chapter continues the Weider family’s legacy of community, nature, and recreation. Just as Jozo Weider built Blue Mountain on vision and respect for the land, Altitüde carries that spirit forward. Nestled in the foothills of the Blue Mountains, Altitüde features Nordic-inspired luxury homes that balance elegance with authenticity. This exclusive enclave honours the heritage of the Home Farm while redefining four-season living for today.
In celebrating the Weider legacy, Altitüde creates a future where residents can live surrounded by the same natural beauty and sense of belonging that shaped Blue Mountain,a place where history and modern living meet in harmony.
